MUSCAT : Bank Muscat, the leading financial services provider in the Sultanate of Oman, has continually invested in cutting-edge solutions that not only satisfy the evolving needs of its customers, but also establish new standards for innovation in the sector. In a landmark stride, Bank Muscat has announced a transformative technological advancement; the launch of an instant Digital Debit Card on Mobile Banking. This milestone represents a fundamental revamping of how customers access, activate and interact with financial solutions, providing a seamless digital experience from the moment they apply.

The Digital Debit Card is a digital only variant of a regular debit card which can be used to make online cashless transactions through e-commerce platforms or by tokenizing their card for payments via Apple or Samsung Pay, enabling quick tap-and-pay transactions at any point-of-sale terminal. The digital debit card is issued with its own unique card number, expiry date and CVV and can only be accessed through Mobile Banking. The application process is instant, allowing customers to receive and use the digital card immediately upon submission.

Digital Debit Cards offer customers a variety of benefits, including enhanced convenience as the card can be generated and activated instantly with zero issuance fees. Beyond local use, the card supports global transactions, empowering customers to shop confidently worldwide, including online and e-commerce purchases. In addition, it offers customers added security, as digital debit cards can’t get physically lost or duplicated like physical cards and offers secure OTP enabled transactions and advanced authentication, ensuring a protected and fully digital banking experience.

On this occasion, Abdullah Hamood Al Jufaili, Assistant General Manager – Digital Banking, Bank Muscat, said: “The launch of the new Digital Debit Card marks an important step in the Bank’s digital transformation journey. It reflects Bank Muscat’s commitment to innovation, security and seamless banking experience, which is in line with the goals of Oman Vision 2040 and it will contribute greatly to enhance financial inclusion in Oman. This achievement is the result of dedicated efforts to meet our valued customers’ evolving needs. I would like to take this opportunity to thank our customers for their trust and continued support.”

Bank Muscat’s Digital Debit Card comes with a world of convenience, including 24/7 direct access to the account, worldwide acceptance, 24-hour customer service for all banking needs, OTP security service provided for every transaction online, zero-liability for charges incurred on the debit card following a reported loss, quick and efficient local and international money transfers, and SMS alerts.

Bank Muscat continues to provide a full suite of secure banking services to its customers across the Sultanate. These state-of-the-art services meet the requirements of the Bank’s tech-savvy customers and are further easing the delivery of various services. This approach towards digital transformation remains an ongoing process with new features and services being continuously added for the benefit of customers. The biggest advantage of digital banking is that it gives people more ways than ever to access the services they need for their daily banking needs.

As a testament to its leadership in digital transformation, Bank Muscat has recently received several prestigious recognitions, including: Best Bank for Digital Solutions at the Euromoney Private Banking Awards 2025, Best Digital Bank in Oman at the Euromoney Excellence Awards 2025, Best Bank for Digital Communications and Marketing by The Banker, The Gold Award for Digital Channel Innovation from Infosys Finacle Innovation Awards 2025, and Best Brand for Customer Experience (Retail Banking) from Muscat Media Group.