MUSCAT : By leveraging Public Authority for Small and Medium Enterprises Development’s platform, Be’ah accessed data on registered SMEs, identifying qualified companies to collaborate on various projects. Complementing this effort, Be’ah also launched a dedicated platform allowing Riyada cardholders and SMEs to register directly, streamlining communication and fostering strategic partnerships.
The programme, rolled out in multiple governorates, including Muscat, Dhofar, and North Al Batinah, has supported over 100 SMEs, equipping them to play a pivotal role in Oman’s economic landscape. Participants commended the clarity and accessibility of opportunities presented, boosting their ability to contribute effectively to the national economy.
Through this initiative, Be’ah expanded its supplier base, reflecting the programme’s alignment with the Oman Vision 2040 goals of sustainable economic growth and private sector empowerment.
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