Muscat: Bridging the gap between the subcompact CX-3 and CX-5, the brand new Mazda CX-30 which was launched on the 8th of this month nationwide is a model that brings Mazda’s next evolution design to life.
With a focus on improving the overall brand experience the new CX-30 offers exceptional functionality, precise control, responsive handling, distinctive design and an overall ‘Mazda Premium’ feeling. Heralding the dawn of a new era, the all new Mazda CX-30 is poised to deliver an unforgettable driving experience to customers.
The Hiroshima, Japan-headquartered brand has once again launched a class-leading SUV crossover that not only measures up to the needs of modern day driving but also leaves its competition far behind in every aspect, be it performance, design or safety. The Mazda 3 based crossover aimed squarely at singles, young couples and families as well as pensioners is designed to be spacious and versatile and is always ready for wherever the road takes you.
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Born from Mazda’s need to create art in motion, the CX-30 marks a compelling evolution in aesthetic design with a striking interplay of light and shadow. When in motion the sweeping S-curve converts light into art by constantly reflecting the world around the vehicle thereby giving form and function a beautiful and unique union. Capturing movement even at standstill, the CX-30 features the KODO design and the “Car as Art” Japanese mastery concept that is entirely based on Mazda’s human centric philosophy. Among the key components in the evolution of Mazda’s design philosophy for the CX-30 are its distinctively sculpted headlamps that pulsate with rhythmic vitality as well as the incorporation of a seamless roof that compliments its contours and gives the vehicle an overall sleek look. Merging good design with an inviting and invigorating interior, the CX-30’s cabin is sculpted to envelop the driver and passenger in a world of luxury and comfort.
Responsive and super-efficient, the CX-30’s 2.0 litre SKYACTIV engine is equipped to deliver 153HP along with an impressive 200NM of torque that can take on climbs and descents with ease. With a sound dampening cabin and an engine that hardly makes a sound, driving the CX-30 feels like gliding on air. The CX-30’s i-Activ AWD will help drivers drive confidently in all-weather conditions by using innovative technology that helps predict traction loss and send torque to the tires thanks to the G-Vectoring Control Plus which makes precise adjustments to deliver a smoother, more consistent, driving experience.
In addition to a fantastic engine, Mazda developed and integrated its i-ACTIVSENSE suite of safety features into the CX-30’s DNA giving customers a stronger sense of safety. Built to prioritise safety, the CX-30’s body is an ideal balance between collision safety, performance and quietness. Mazda’s engineers have worked tirelessly to develop a body composed of a stronger, high-tensile steel while still remaining agile and light weight. These attributes are designed to work together to give the driver and passenger a better drive.
The i-ACTIVSENSE range of technologies includes active safety technologies that support safe driving by helping the driver to recognise potential hazards on the road and pre-crash safety technologies which help avert collisions or reduce the severity of impact in situations where they can’t be avoided. Several next generation safety technologies like the Mazda Radar Cruise Control, Lane Departure Warning System, Lane Assist System, Blind Spot Monitoring System, Adaptive Front Lighting System, Forward Obstruction Warning and Smart City Brake Support will provide customers with absolute driving pleasure as well as an outstanding environmental and safety performance.
In addition to these amazing safety technologies comes the Driver Monitoring System which detects sleepiness or inattention by monitoring changes in expression or movement of the driver’s line of sight. The system warns the driver in the event of detected sleepiness or inattention and the Smart Brake Support system starts alerting the driver earlier than in normal situations. Along with the Driver Monitoring System comes the Driver Attention Alert which monitors the driver’s steering input and vehicle movement as well as driver fatigue and alertness and in turn activates a warning sound and displays an alert on the LCD meter display.
With the CX-30, Mazda offers an appealing package of performance, fit and finish with an overall premium feeling for customers. An enjoyable, balanced driving experience coupled with polished dynamics, it delivers an impressive and natural flowing feel as you drive in the city and across different terrains. Mazda over the years has stayed true to their philosophy of making cars that enable people to celebrate the joy of driving or ‘Hashiru Yorokobi’, as put in Japanese. Strongly enforcing this school of thought, the Japanese automaker’s cars are not just easy on the eye but also deliver a great performance on the road as well, thanks to its human-centric philosophy.
According to Towell Auto Centre (TAC), the sole distributor of Mazda vehicles in the Sultanate of Oman, “By taking huge strides towards safety, great design, amazing performances and innovation in technology, the second vehicle in Mazda’s next-gen lineup, the CX-30 marks a new era in Mazda’s history of producing exceptional crossovers. The Mazda CX-30 readily takes you wherever the road leads and has consequently taken Mazda’s brand value in the automotive industry to new heights. With the launch of the CX-30, Mazda has created a signature experience for their customers, which in turn elevates their expectations in every way, be it design, driving performance, eco-friendliness or the premium feeling of driving a Mazda.”
In Oman, TAC is recognised as a trusted name in customer service and a pioneer in the automobile business since 1972. A group company of the W J Towell Group, TAC takes off from the principle of its parent company and ensures the easy availability of high quality motor products coupled with the highest standard of service to its esteemed customers.
Mazda has brought quality to the roads of Oman, and TAC has made owning a Mazda an absolute joy, thanks to their excellent after-sales service, availability of genuine parts for all Mazda models, their efficient staff, amazing promotions and innovative solutions for a better customer experience.





