MADRID: Oman is represented at the prestigious fair by the Ministry of Heritage and Tourism, with its delegation led by His Excellency the Minister of Heritage and Tourism. To coincide with its participation, the Ministry launched a comprehensive campaign to promote Oman’s cultural and natural treasures in the Spanish capital.

In addition, a digital marketing initiative was unveiled in collaboration with the National Travel Operator and “Destinia,” a prominent digital travel agency. This campaign aims to spotlight Omani tourism products on the “Destinia” platform, further expanding the country’s appeal to international travelers.

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