MUSCAT : BankDhofar, a pioneering financial institution in Oman, continues to a qualitative shift in the banking experience with its Direct Sales Unit, offering doorstep banking services across governorates including Muscat, Al Sharqiyah, Al Dakhliyah, Al Batinah, and Dhofar. This innovative initiative aims to provide individuals and SME customers with a seamless banking experience designed to make banking more rewarding.
The Doorstep Banking Unit is comprised of a dedicated direct sales team equipped to handle a wide range of banking services, from account openings to cards, and Insurance queries. Operating with utmost flexibility, the team ensures that customers can avail these services at their residence, office, or any location of their choice, eliminating the need for a visit to the branch.
One of the key highlights of the Direct Sales Unit is its active participation in open days, such as employee workplace events and updates, engaging directly with customers and addressing their banking needs on-site. This approach not only enhances customer accessibility but also builds a closer relationship between the bank and its clientele.
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The Direct Sales Unit offers comprehensive solutions, including managing POS machines, salary accounts, shop insurance, health insurance for workers, as well as cards. Operating throughout the day, the team ensures that SME clients receive prompt and efficient service to meet their business requirements.
“At BankDhofar, we understand the importance of convenience and accessibility in banking services, which is why our Direct Sales Unit is dedicated to bringing banking services directly to our customers’ doorsteps,” Noted Amjad Iqbal Al Lawati, Chief Retail Banking Officer at BankDhofar, “Through this initiative, we aim to redefine the banking experience by providing personalized solutions that cater to the diverse needs of individuals and SMEs alike.”
BankDhofar’s Direct Sales Unit exemplifies the bank’s commitment to innovation, customer-centricity, and community engagement, further solidifying its position as a trusted banking partner in Oman.
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