Thursday, November 20, 2025

World News

Air India Express unveils new brand identity, livery

The new visual identity features a colour palette of Express Orange and Express Turquoise, with Express Tangerine and Express Ice Blue as secondary colours.

TAS News Service

info@thearabianstories.com

Wednesday, October 18, 2023

MUSCAT : Air India Express and AirAsia India, both subsidiaries of the Tata-owned Air India, unveiled a common branding as ‘Air India Express’, on a new Boeing 737 –8 aircraft.

In a statement issued the airline said: “The new visual identity features a colour palette of Express Orange and Express Turquoise, with Express Tangerine and Express Ice Blue as secondary colours.”

“We are proud to present the refreshed brand identity for Air India Express, a vitally important part of the Air India Group and New India’s Smart Connector. Charged with providing the best value, accessibility, and enhanced connectivity in the domestic and short-haul international network, Air India Express is set to become the airline of a new generation,” said Campbell Wilson, Chairman of Air India.

For all the latest news from Oman and GCC, follow us on Twitter, Instagram and LinkedIn, like us on Facebook and subscribe to our YouTube page, which is updated daily.

Close