Muscat: The initiative forms part of the Bank Muscat’s strategy to create innovative platforms for
direct engagement with the community and provide customers with the opportunity to
discover various Visa card products the bank offers.
The activation coincides with the key matches of the FIFA World Cup 2026™, including
the semi-finals and final, creating an exciting football atmosphere that combines
entertainment, customer engagement and the opportunity to learn more about the
bank’s products and services.
Visa and Bank Muscat invites visitors to Mall of Oman to explore its dedicated booth,
where they can apply for the exclusive limited-edition FIFA World Cup 2026™ Visa
cards, courtesy of Visa, especially design for football enthusiasts. Visitors will also enjoy
a variety of interactive football-themed games and activities created for the whole family,
offering participants the chance to win official FIFA World Cup 2026™ merchandise,
courtesy of Visa. The activation will also feature competitions and lucky draws designed
to enhance visitor engagement and create a memorable customer experience.
The activation serves as an ideal platform to showcase Bank Muscat’s limited-edition
FIFA World Cup™ Visa cards, courtesy of Visa, including the Bank Muscat Visa Gold
Credit Card and the Bank Muscat Visa Prepaid Card, introduced to celebrate the
excitement surrounding the world’s biggest football event while delivering an
exceptional banking experience for football fans.
The initiative also reflects the Bank Muscat’s commitment to strengthening its presence
at community and commercial events and creating new opportunities to engage with
customers. Through such initiatives, Bank Muscat continues to attract new customer
segments and promote innovative banking solutions that meet evolving customer
needs.
Through its diverse initiatives and programmes, Bank Muscat remains committed to
delivering innovative services that enhance the customer experience and uphold the bank’s culture of excellence and innovation, in line with its vision of providing the best
banking services in the Sultanate of Oman.
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