MUSCAT : Liva Insurance marked a defining moment at the TAS Conclave 2025, emerging as one of the evening’s standout achievers in a gathering that celebrated leadership, innovation and operational excellence across Oman’s corporate landscape.

Held at InterCityHotel Muscat, the event was presided by Chief Guest – His Excellency Qais bin Mohammed Al Yousuf, Minister of Commerce, Industry & Investment Promotion. His participation reflected the Government’s continued support for initiatives that advance innovation, operational excellence, and sustainable growth within the nation’s private sector.

Liva Insurance proudly secured two major recognitions that highlight the strength and depth of its leadership team. Sami Al Zadjali, Head of Border Branches, received the Excellence in Operations Leadership Award, as a testament to his exceptional sales performance, dedication to operational discipline and his ability to lead and inspire teams across Liva Insurance’s border operations.

 His focus on service consistency, customer responsiveness and operational readiness has been instrumental in enhancing the company’s presence and efficiency across high-traffic checkpoints, positioning the brand as a trusted insurance partner for customers on the move.

In a parallel acknowledgement of digital transformation and customer-centric innovation, Archan Gupta, Head of Digital & Analytics, was honored with the Excellence in Digital Marketing & Analytics Award. His strategic direction, data-led initiatives and commitment to enhancing digital adoption have strengthened Liva Insurance’s digital ecosystem and elevated the customer experience through more intelligent, intuitive and seamless touchpoints. His work continues to shape the brand’s digital roadmap and supports the company’s ambition to redefine how customers engage with insurance in the Sultanate of Oman.

Reflecting on the achievements, Hanaa Al Hinaa, CEO of Liva Insurance Oman, said: “These recognitions reflect the strength of our people and the culture of excellence we continue to build at Liva Insurance. Sami and Archan exemplify the leadership, discipline, and forward-thinking mindset that drive our organization forward. Their achievements highlight the value we place on empowering talent, fostering innovation, and creating an environment where our teams can thrive and deliver exceptional outcomes for our customers across Oman.”

As Liva Insurance continues to evolve in step with Oman Vision 2040, the company remains focused on building a high-performing organization driven by innovation, capability development, and customer trust. These achievements serve as a reflection of the brand’s long-term ambition: to support a more dynamic, technology-enabled, and globally competitive insurance sector that contributes meaningfully to the nation’s socio-economic progress.