MUSCAT: Tamani Global has entered into a strategic collaboration with LuLu International Holdings Limited (LIHL) to support the operational development and asset performance of Mall of Muscat. The agreement was signed on April 27th with the presence of key officials.
 
This partnership reflects Tamani Global’s commitment to strengthening Mall of Muscat’s market position through enhanced operational practices and strategic advisory. Leveraging LuLu Holdings’ extensive regional experience in retail and shopping mall environments, the collaboration is focused on sharing best practices and implementing targeted initiatives to improve efficiency, tenant alignment, and customer engagement.
 
Spanning over 1 million square feet of gross leasable area and home to more than 170 retail outlets—including the renowned Oman Aquarium, the first of its kind in the Sultanate—Mall of Muscat stands as a premier destination for both residents and tourists. The partnership aims to reinforce the mall’s positioning as a lifestyle and entertainment hub by aligning its operations with evolving market trends.
 
Abdulaziz Salim Al Mahruqi, Board Member of TamaniGlobal, stated: “Our collaboration with LuLu Holdings is a strategic move to benefit from their insights and experience in optimizing retail destinations. Their strategic role will be instrumental in supporting our long-term vision to ensure sustainable value at Mall of Muscat.”
 
Ananth A.V., Director at LuLu International Holdings, added: “We are pleased to work alongside Tamani Global in this strategic capacity. Our goal is to provide operational input and strategic guidance that will enhance the mall’s performance and deliver long-term value for all stakeholders.”

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