Muscat – The factory is a joint venture between the government and the private sector. It aims to enhance the Sultanate’s position as a regional hub for the automotive wheel industry by manufacturing aluminium wheels that meet international standards in durability, safety and high performance, in addition to innovation in wheel design and development using advanced technologies – including automation and wheel customization to suit market needs.

The state-of-the-art facility boasts a production capacity of 1.2 million wheels per year in its initial phase, with plans to expand this capacity to 2.2 million wheels annually. Equipped with advanced technologies such as intelligent transportation systems and robotics, the factory ensures high-quality and efficient manufacturing processes.

Saif bin Khalaf Al Badawi, Head of Administrative and Support Services at the factory, highlighted the facility’s commitment to sustainability and environmental responsibility. By adopting eco-friendly practices and utilizing recyclable materials, the factory aims to minimize its environmental footprint. Additionally, the factory is focused on fostering local talent and contributing to the national economy by creating new job opportunities and developing the skills of Omani workers.

He added that the factory is not only limited to meeting the needs of the local market, but also seeks to expand into global markets by providing competitive products characterized by high quality and advanced technology, indicating that the factory’s strategic location near Sohar International Port contributes to facilitating export operations and helps in meeting customer demands effectively.

It is worth noting that the factory plans to expand its operations through additional investment in new production lines, in addition to strengthening partnerships with educational institutions such as Sohar University to develop the required technical skills.