Muscat: The Public Establishment for Industrial Estates – Madayn, represented by its Social Responsibility Department, organised on Thursday Madayn’s afforestation campaign at Al Rusayl Industrial City under the slogan (Together for Green Madayn). The event, which was held under the auspices of Eng. Mohsin bin Zahran Al Hinai, CEO of Al Rusayl Industrial City Company, came in line with the Sultanate’s Tree Day which falls on October 31st each year. Organised in cooperation with a number of investing companies in Al Rusayl Industrial City, the campaign aims at enhancing the significance of preserving the environment and minimising the negative environmental impact in the industrial cities.

“The objective of this event is to raise awareness among the industrial companies investing in Madayn to work together towards achieving an ideal environment and reducing its negative impacts,” said Ahmed bin Ali Al Hinai, Director of Social Responsibility Department at Madayn.

He added, “Such initiatives strengthen partnerships with the private sector in social responsibility aspects. These efforts shall open new horizons for sustainable development partnerships for future projects through the companies based in the various industrial cities of Madayn. Moreover, we do not only aim at reaching out the companies in the industrial cities only, but also all segments of the society including school students who have taken part in the afforestation campaign.”

On his part, Dr. Hamad bin Mohamed Al Ghaliani, Director of Community Affairs at the Environment Society of Oman (ESO), emphasised that ESO aims to raise public awareness of various segments in environmental related areas. “ESO aspires to enable the citizens to play an active role and volunteer in projects related to nature conservation and environmental protection. We also cooperate with relevant local, regional and international bodies in addition to scientific and research organisations in this regard,” Al Ghaliani stated.

It should be noted that ‘Together for Green Madayn Campaign’ focuses on the presence of Omani plants taking into consideration that local plants are more able to adapt to Oman’s environment more than other plants. The objectives of the campaign also include raising awareness of the importance of increasing green areas of the companies based in Al Rusayl Industrial City; and disseminating awareness on water management and treatment methods adopted by a number of bodies in Oman. It worth mentioning that the event was organised in cooperation with Muscat Gas, United Engineering Services, Jotun Paints, Sweets of Oman, National Biscuit Industries, Local Tents Factory, National Aluminium Products, Oman Oasis, Omani Sidr Association, and Environment Society of Oman.