MUSCAT: A well-established brand that has carved a niche for itself in the industry, Selex has positioned itself as a leader in the business of lightings and electrical. Built on innovation, quality, and affordability, Selex celebrated 25 years of operations in Oman on April 25, 2019.
The grand event held at Crowne Plaza Hotel, was attended by senior officials of Selex, key media representatives, key government officials and distributors. The ceremony witnessed the unveiling of the new logo which marks a new milestone in the company.
“We have made our presence felt in Oman and have a strong database of recurring customers. We are happy that we have been able to adapt to the dynamic market, keep our clients satisfied, and develop ourselves to provide better products and services,” said Mr. Noushad Abdul Rahiman, MD & CEO, Selex Group. “Oman has always supported us, and we take great pride in saying we have grown with the country.”
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Built on the three pillars of innovation, quality and affordability, Selex has proved itself to be a reliable partner and will now be expanding and expanded its operations to cover other GCC countries.The research and development team at Selex UK employs the latest technologyto create develop the best innovative products in lighting and electrical category.The state-of-the-art production facilities churn out products usingcutting-edge engineering and follow a stringent quality control process. Theefficient marketing and sales team works tirelessly to price, position andpitch the products as the best in class and at affordable prices.A centralized warehouse at Ruwi is the nodal point of distribution ofevery Selex product. Efficient store management ensures that marketrequirements are promptly fulfilled. A well-knit logistics facility reaches the products to every corner of Oman.A strong dealer network that knows the pulse of the market makes sure thatthe advantages of Selex are promptly communicated to the customers.
With a wide range of electrical products for both domestic and industrialuse, Selex today is a household name in Oman. The brand’s vision toconstantly evolve in product development is evident in the innovativeproducts that Selex launches every time.
